The timeless art of Jessica Trosman

 

Argentine Fashion Designers

Across the river, in the Buenos Aires neighborhood of Villa Crespo, Argentina fashion designer Jessica Trosman running for more than 20 years tireless exploration of new textures, shapes and sizes, a journey that has led it to be considered a of the most innovative designers in the fashion world by Phaidon and Taschen publishers.
There, ent re garages, Trosman decided to build his own place, a large block of cement with a black curtain that says "JT" brand name that leads from two and a half years ago. Behind these walls, it displays its concept store, a universe that contains your creativity and invite new shopping experience by integrating atelier, local sales, a textile lab and even a restaurant.
"I do not pretend that people go shopping alone, I want you, if you take something, a part of my life with. There vibes and feel different smells, it's full of garages who know me for 20 years I'm doing. It was where I generated Trosman, Trosman and now JT "With this new store concept, he explained Trosman, who visited Montevideo to attend the third edition of Duy, conference organized by the Chamber and Uruguay design conglomerate.
"I want you to notice that what is hanging on a hanger is not only clothes, but something with a story behind. So buy more, buy a concept," he added.
Although its earlier marks went through the malls, now she prefers to stay away: "The experience of shopping is exhausted is going to buy a gift and you stay hollow For me the idea is to tell a story, have a concept, take it as art.." .
JT concept store, however, is not the only place in the world, but her name and her clothes echo in almost 40 outlets around the world. This is because, told The Observer, the same approach that gives creation: "I like clothes that have an international view, that is not only understood to Argentines, but that is an article that put East, in the West, and also understands, but bearing the 'Made in Argentina' inside '. The premise is that the clothes "transcends time and space" to prevent pollution trends.
Trosman also uses the word "luxury", but not to describe their garments as a sumptuous object, but as one that incorporates noble fabrics ("no polyester") and has a dedicated work behind a handmade quality and staff.